10x ROI Launch: Driving Growth for Australia’s First Tech-Driven Skincare Brand

As Australia’s first tech-driven skincare brand, Pores X faced the challenge of introducing their innovative Active Cleansing Treatment to a largely traditional market. The brand needed an impactful launch strategy to build awareness while generating immediate sales and leads. With limited initial recognition, Pores X aimed to establish a strong foundation to grow and scale in a competitive industry.

Our team collaborated closely with Pores X to create a comprehensive brand and funnel strategy tailored to their needs. We launched a precisely targeted ad campaign, positioning Pores X as an accessible yet advanced skincare solution. Focusing on platforms where Pores X’s audience was most active, we refined messaging to resonate with customers seeking science-backed, effective skincare. By closely monitoring and adjusting ad placements, we maximized the return on a modest ad spend and established a sustainable marketing structure to support their launch.

With an ad spend of just $1,500, Pores X achieved $15,000 in monthly sales, a 10x return on investment, which served as a powerful validation of the brand’s value. This success not only created a solid base for long-term growth but also reinforced Pores X's positioning as a credible and innovative player in the skincare industry. As a result, Pores X is now poised to continue expanding its customer base with a proven, high-impact marketing strategy that will drive growth for years to come.