Crafting a Personalized Wellness Funnel for Jivome

VDOIT partnered with Jivome, a holistic health and wellness brand, to bring their mission of individualized well-being to life online. Jivome aimed to guide users on personalized health journeys but needed a digital strategy that could translate this vision effectively. Their main challenge was to provide users with tailored wellness advice that felt personal yet was scalable, driving engagement and building long-term relationships.

To address this, VDOIT developed a comprehensive website for Jivome that offered a seamless and visually engaging user experience. Central to the site was a custom-built quiz funnel designed to dive deep into each user's wellness needs. By analyzing responses, the quiz generated one of 14 unique results, each linked to a personalized email sequence. This targeted approach ensured users received relevant advice, nurturing them with a customized wellness roadmap and encouraging further engagement with Jivome’s products and resources.

The results of this holistic digital experience were profound. The interactive quiz boosted user engagement, with a significant percentage completing the funnel and subscribing to the email sequence. This led to higher engagement and a noticeable lift in site traffic and customer retention. The customized emails helped foster a community of wellness enthusiasts connected to Jivome’s brand, setting the foundation for sustained growth. Through innovative design and strategic planning, VDOIT helped Jivome inspire users toward healthier lives, demonstrating the power of personalization in the wellness industry.